Sesame Workshop (Sesame Street) is an independent nonprofit organization on a mission to help kids everywhere grow smarter, stronger, and kinder.
They are present in more than 150 countries, providing almost two hundred million children with access to life-changing early education, critical health lessons, and helpful tools for tough situations. And joy. Lots of joy.

Regarding the development of Sesame Workhshop's new identity and website, I was asked to help develop a motion graphics language and a logo, title card and end card for different needs. 

The concept was to zoom into moments and shapes within the Sesame logo, and use these instances to bring universal ‘play and joy’ moments to life in an abstract way. Joy is high-energy happiness, and its aesthetic is the visual manifestation of this energy in our lives: bright color and warm, bold, sunny light.

Collaboration and conceptualization: Hello Monday NY (website)
Sound design: Audiobrain (website)

Sesame Workshop (Sesame Street) is an independent nonprofit organization on a mission to help kids everywhere grow smarter, stronger, and kinder.
They are present in more than 150 countries, providing almost two hundred million children with access to life-changing early education, critical health lessons, and helpful tools for tough situations. And joy. Lots of joy.

Regarding the development of Eesame Workhshop's new identity and website, I was asked to help develop a motion graphics language and a logo, title card and end card for different needs. 

The concept was to zoom into moments and shapes within the Sesame logo, and use these instances to bring universal ‘play and joy’ moments to life in an abstract way. Joy is high-energy happiness, and its aesthetic is the visual manifestation of this energy in our lives: bright color and warm, bold, sunny light.

Collaboration and conceptualization: Hello Monday NY (website)
Sound design: Audiobrain (website)