Motion package


- 2019
illustration
animation
ideation



Sesame Workshop (Sesame Street) is an independent nonprofit organization on a mission to help kids everywhere grow smarter, stronger, and kinder.
They are present in more than 150 countries, providing almost two hundred million children with access to life-changing early education, critical health lessons, and helpful tools for tough situations. And joy. Lots of joy.

Regarding the development of Sesame Workhshop's new identity and website, I was asked to help develop a motion graphics language and a logo, title card and end card for different needs. 

The concept was to zoom into moments and shapes within the Sesame logo, and use these instances to bring universal ‘play and joy’ moments to life in an abstract way. 
Joy is high-energy happiness, and its aesthetic is the visual manifestation of this energy in our lives: bright color and warm, bold, sunny light.

Collaboration and conceptualization: Hello Monday NY (website)
Sound design: Audiobrain (website)

 

 

Sesame Workshop (Sesame Street) is an independent nonprofit organization on a mission to help kids everywhere grow smarter, stronger, and kinder.
They are present in more than 150 countries, providing almost two hundred million children with access to life-changing early education, critical health lessons, and helpful tools for tough situations. And joy. Lots of joy.

Regarding the development of Eesame Workhshop's new identity and website, I was asked to help develop a motion graphics language and a logo, title card and end card for different needs. 

The concept was to zoom into moments and shapes within the Sesame logo, and use these instances to bring universal ‘play and joy’ moments to life in an abstract way. Joy is high-energy happiness, and its aesthetic is the visual manifestation of this energy in our lives: bright color and warm, bold, sunny light.

Collaboration and conceptualization: Hello Monday NY (website)
Sound design: Audiobrain (website)




Identity, colors, shapes

Artboard 1 copy 10
Artboard 1 copy 3
Artboard 1
Artboard 1 copy 2


Moments of play and joy

Swing.2019-03-10 14_57_43
Tag_1.2019-03-10 15_00_33
Trampoline_1.2019-03-10 14_59_11
Seesaw_2.2019-03-10 15_01_40
Hula-hoop_2.2019-03-10 15_12_53
Double_dutch_1.2019-03-10 15_10_02
Hula-hoop_1.2019-03-10 15_12_19
Seesaw_1.2019-03-10 15_11_51
High_five.2019-03-10 15_10_35



 

 

Logo animations

logo_7
logo_8
Logo_2
Logo_3
Logo_4
logo_1a
Logo_6
logo_11
logo_5
Logo_10
logo_3
Logo_9

 

 

Combinations


1C
3A
4B
4A
4D